CHAAYOS OFF CAMPUS DRIVE 2022| Freshers |Assistant Director| Opportunity

In this section, we update the latest jobs in Chaayos company. This page is a one-stop destination for all Chaayos company walk-ins, off campus drives, referral drives and many other recruitment drives across India (Ahmedabad, Bangalore, Delhi, Hyderabad, Mumbai, Pune, Noida, Gurgaon, Vijayawada, Cochin and other cities).


Chaayos Recruitment 2022 – Off Campus Drive


Chaayos is a great revolutionary startup that is serving all chai-loving Indians with customized and quality tea. Chaayos is also a strongly emerging brand in the F&B industry. The story of Chaayos methodologies started brewing in founder Nitin Saluja’s head while he was in the US working for an MNC. In 2012 along with his co-founder Raghav Verma, Nitin realised his dream of serving India as (a chai-loving nation), ‘Meri Wali Chai’. Funded by the likes of Tiger Global as the first ever Chaayos store was opened in Gurugram and within a few years has expanded to more than 95 stores across the country and is growing with an exponential rate. 


Company name: Chaayos
Company website:
Industry type F&B industry 
Role: Assistant Director 
Salary: Confidential 
Location: Delhi 
Key skills: Brand marketing, branding, brand positioning, customer proposition, ATL, BTL campaigns 
Qualifications: B.Tech /B.E.; MBA / PGDM


Chaayos Recruitment 2022 – Job Description


  • As an assistant director, you work as a strategic thought partner to the CEO/ Co – Founders. You will be a critical member of the team.
  • You will be Defining brand positioning and brand articulating customer proposition.
  • Work on Conceptualizing and executing ATL business Campaigns to increase customer base in all parts of the marketing funnel.
  • Read and Understand consumer insights to drive positioning, branding, new products and increase customer acquisition in particular segments.
  • Work onImproving Brand Awareness, Consideration, engagement, TOM. Attitudes and Barriers.
  • Work on Ensuring New Product Development, Conversion Cafe design, work on customer journey mapping and verbiage, also creatives for in-store campaigns
  • You will have the responsibility to think top down in a structured way, design and develop experiments and iterate quickly.
  • Understanding of working with creatives or agencies (Design Sense + Understanding of Chaayos brand).


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Chaayos Recruitment 2022 – Roles and Responsibilities


  • As Assistant Director – You will create Brand and you will be responsible for building the branding function and branding strategy, also leading community building, leading generation and conversion, and create branding campaign, trust and credibility building while expanding the customer base to ensure Chaayos stays on the growth trajectory as it has set its vision on for the next 2-3 year. 
  • Work on Data Oriented as work on numbers and have analytically strong. 
  • Work with strong Customer Focus – Workable to manage Customer queries and also Take feedbacks and work on them with marketing internal teams. 
  • You will be Ensuring Cost Efficiency (ROI) on a monthly basis.
  • Taking ownership of top revenue for the company organization and annual branding and working on marketing strategy and execution with ROI Metrics in line with future Organizational goals.
  • Building an astutely and high performing Branding campaign and Marketing team to meet and exceed organizational growth and revenue and vision in the coming years.
  • Working on the ground while closely partnering with the sales team for successful lead conversion.


Chaayos Recruitment 2022 – Eligibility Criteria


  • Have B.Tech + Post Graduation in Operations
  • Must be An accomplished, strongly motivated individual with extensive Brand & Marketing Leadership experience
  • Have 2 years of experience leading brand and marketing with reputed organizations in the Consumer Sector such as (FMCG, Consumer Durables and QSR). 
  • Have Deep desire to go in details and ability to go to heart of an issue
  • Have Love for food.
  • Have the Ability to manage different stakeholders.
  • Must be Analytical – highly data driven and open to experimentation. 
  • Candidates have Exceptional networking and relationship management skills to engage with both internal and external stakeholders.
  • Have a Good understanding of customers and have the ability to listen to customer’s voices.
  • Have Execution ownership – Ready to get your hands dirty. 
  • Must have knowledge of Industry processes and knowledge of large-scale production.
  • Carry Sales attitude and business mindset.
  • Have the Entrepreneurial drive to fit in well into the hands-on entrepreneurial culture of Chaayos and also be a key contributor to its growth.
  • Must have Strong P&L understanding.
  • Possess Willingness to work in high growth and new age environments.


Documents required:


  • You should carry two copies of the Latest Resume.
  • An Aadhar Card (original and photocopy) with three passport size photographs are must.
  • You need to carry any two Government Certified ID Proof like Adhar card  the PAN, Voter ID, Passport.
  • Candidates should have all the necessary educational years  certificates along with the xerox copies.


Links to apply for the online Chaayos Recruitment 2022



Apply Online

Click Here

Official Website

Click Here

Off Campus Drive Homepage

Click Here


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