ADIL is the House of Anita Dongre who is actively hiring freshers or experienced for the role of Marketing – Ecommerce. Candidates who have recently completed their degree in marketing or have any experience in digital marketing have an amazing opportunity for the role. Therefore read our whole article and if you find yourself relevant for the position then you can apply for the application by the given official link below.
Moreover, The role holder would own the Digital Marketing activities and lead the to build & execute data-driven digital campaigns to acquire, retain, engage, and win-back consumers.
ADIL Recruitment 2022 – Off Campus Drive
ADIL was Established in the year 1995, And Designs India Ltd. (ADIL) – the brainchild of Ms. Anita Dongre Creative Director, Ms. Meena Sehra – Director and Mr. Mukesh Sawlani Managing Director is one of India’s most reputable fashion houses. The flagship brand of the company came to life in the year 1999, when the company market was just ready to nurture an emerging high-street women’s wear brand to the country.
Today, ADIL has three women’s wear premium brands, namely ANITA DONGRE TIMELESS, IINTERPRET and GRASSROOT (an eco-friendly label) and AD MAN, the recently launched MensWear brand, all of which are done with Anita Dongre signature labels.
Along with these, there are the other high street fashion brands out of which are women’s wear brands, namely AND & GLOBAL DESI
Furthermore, All these are marketed from over 555 retail points in India, including exclusive stores and multi-brand lifestyle stores across the country. This endeavour which is present in more than 37 cities in India is now on its verge to launch itself globally.
| Company name: | ADIL |
| Company website: | www.anitadongre.com |
| Industry type | Textile and Apparel |
| Role: | Digital Marketer |
| Salary: | Best in market |
| Location: | Mumbai |
| Key skills: | SEO, SMM, Campaigning |
| Qualifications: | Graduate |
ADIL Recruitment 2022 – Job Description
- Working on Owning the digital acquisition piece for HOAD in-house brands, across all channels like Facebook, Instagram, Snapchat, Google, etc and be responsible for cost and performance targets.
- Determine areas of opportunity, and execute experiments, and also present data-driven recommendations that improve current marketing strategies and business practices in order to drive customer acquisition, engagement and their retention.
- Also Working closely to build strong Partnerships for cross brand activities.
- Work closely with the Product and Design team to create the growth strategy.
- Running exciting experiments on growth and strategy to help chart out the future business strategy for HOAD.
- Lead, manage and monitor all digital campaigns, social media, and ensure proper optimization is taking place & monthly targets are met.
- Drive other marketing programs which are highly targeted basis LTV of relevant segmented audience cohorts.
- Measure and report best performance of all digital marketing campaigns, and assess against goals.
- Execute effective digital media organic campaigns on platforms including but not limited to AdWords, Facebook Ads, Display, Re-marketing, Branding, Affiliates, etc.
- Working on presentation or analytics/MIS and weekly and daily updates.
- Work on the Execution of campaign setups and measuring their performance. Also Well versed with data tracking tools such as Google Analytics.
- Work with Good conceptual understanding and also have execution skills to direct implementation and analysis of SEO.
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ADIL Recruitment 2022 – Roles and Responsibilities
- Plan and execute all digital marketing, including SEO and SEM on-platform and off-platform, social media, video, display, influencer and programmatic campaigns.
- You will map consumer decision journey for all relevant categories and brands with inputs from Consumer
- Identify trends and insights, and also optimize spend and work on performance based on the insights.
- Support every product launch and animation with relevant digital campaigns & promotions.
- Plan and control of the digital budget across all sub-allocations
- Measure and report performance of all digital marketing campaigns, and also assess against goals (ROI and KPIs)
- Evaluate emerging technologies. Responsible to Provide thought leadership and perspective for adoption where appropriate
- You will actively Leverage Earned media through influencers strategies
- Ensure seamless adoption and also work on the execution between offline and online communication.
ADIL Recruitment 2022 – Eligibility Criteria
- Thorough understanding and hands-on experience of Bid Optimisers, RTB, Ad Exchanges, DMPs, Audience targeting, Google Analytics, Google Tag Manager, etc.
- Industry exposure in running PPC, and Display campaigns focusing on transactions.
- Must be A knack for data-driven creative conceptualization and production.
- Overall Experience: 1+ years of experience into Ecommerce Performance Marketing & also handling large scale campaign planning, optimization for both performance and brand impact.
- Have Industry Experience: Ecommerce / Fashion
- Have Educational Qualification: Post Graduation
- Must possess Behavioral Skills Required: Excellent communication skills, team player & interpersonal skills.
- Have other Technical Skills Required: Google Analytics, Facebook Ads, Digital Media, Paid Media & SEO
Documents required:
- You should carry two copies of the Latest Resume.
- An Aadhar Card (original and photocopy) with three passport size photographs are must.
- You need to carry any two Government Certified ID Proof like Adhar card the PAN, Voter ID, Passport.
- Candidates should have all the necessary educational years certificates along with the xerox copies.
Links to apply for the online ADIL Recruitment 2022
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Apply Online |
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| Official Website | |
| Off Campus Drive Homepage |